“Shrinkflation” at Milka and Co: Less for More Money
Quelle: TIROLER TAGESZEITUNG (Glomex)
Very cheeky, Mondelez. Milka was awarded the “Golden Windbag” this year - a negative prize for the most brazen advertising lies. But it's not just Milka reaching deep into the bag of tricks. Three tips on how to recognize advertising lies