Kofferkopf in Augsburg: From Traditional Buying Behavior to Digital Presence with the Help of the Chamber of Industry and Commerce

Quelle: AUGSBURG.TV (Glomex)

In a world where stationary retail is increasingly under pressure, Kofferkopf in Augsburg shows that it is possible to combine traditional buying behavior with digital presence. With an online shop established since the late 2000s and optimized consultation available beyond closing time, Kofferkopf has adapted to the changing needs of customers. The Chamber of Industry and Commerce supports companies like Kofferkopf in developing their digital presence by offering special services such as e-commerce consultations and e-commerce advisory days.